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THE FIGGY BLOG

Our blog has useful marketing tips, ideas and advice to super charge your business and watch it grow.

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Filling Your Sales Funnel

4 min read

How To Fill Your Sales Funnel: 5 Ways To Bring in More Leads

Originally posted May 2018; Updated May 2023 Keep the leads coming and your business growing! Over the years, the humble funnel has had many uses. (Filling up jars with jam, the salt shaker with...

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6 min read

How Much is Too Much When Communicating With Prospects Online? [+ Templates]

When deciding how much to communicate with your prospects online, it’s easy to feel like you’re either communicating too much, or too little. Like...

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4 min read

The Importance of A/B Split Testing [Plus 5 Quick Tips]

Thinking about making changes to your website, but not sure if the changes you’re considering are a good idea? Or maybe you’re not getting the...

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social media marketing benefits for your small business

7 min read

13 Social Media Marketing Benefits for Your Small Business

Are you taking advantage of everything social media has to offer your small business?

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7 min read

Pros and Cons of Using AI To Write Content [+ 5 Ways To Use It Effectively]

Before you outsource all your content to ChatGPT, consider the pros and cons of using AI to generate digital content.

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business process automation

4 min read

Is Business Process Automation Right For You?

(Hint: The answer is “yes.”)

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4 min read

How To Write Great Email Copy [10 Quick Tips]

Let's be honest – when it comes to email marketing, it's easy to feel like a tiny fish in a big, overcrowded pond.

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6 min read

How To Optimize Your Content for SEO [the Answer May Not Be What You Think]

You have a great piece of content on your website, but it doesn’t seem to be getting much traffic. In fact, you’re pretty sure the only people who’ve...

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6 min read

Social Media Platforms 101: Choosing the Right Ones for Your Business

So...how’s your social media marketing going?

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4 min read

You’ve Got a Lead, Now What? [9 Tips For Nurturing Leads To Conversion]

Imagine you’re playing basketball. You’ve spent a good portion of the game strategizing how to get the ball in your hands, working with your team to...

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