3 min read
Doing Better Business With Fractional CMO: A Case Study
A fractional CMO is a professional marketing contractor who’s responsible for all your marketing. Even at a higher hourly rate, you only hire an fCMO...
Marketing Strategy
3 min read
Client Success Story: An Interview With Scott Schultz of ResComPros
At Wild Fig Marketing, we love working with each of our clients to reach their audience and grow their business. And we love getting to share their...
4 min read
Marketing Trends for 2024: 5 Trends To Add to Your Marketing Strategy This Year
The old adage “the only constant is change” proves true in most aspects of life…including marketing your business!
6 min read
Creating a Marketing Plan for 2024: Why It's Important and How To Do It
It’s that time of year…and no, we’re not talking about putting up the inflatable reindeer. Now is the time to start thinking about how you’ll market...
5 min read
Intro To Fractional CMO: The Marketing Solution You’ve Been Waiting For
Ever wished you had a team of marketing experts in your back pocket? For business owners without their own marketing department, the idea of having a...
3 min read
Every Good Story Has a Villain: Using a Philosophical Problem To Sell Your Brand
Originally posted Oct 2017; Updated Oct 2023 When you think of the components of a great story, what elements come to mind?
9 min read
Successful Social Media Marketing: Why You Need a Unique Strategy for Each Platform
According to Pew Research, 72% of all Americans use some type of social media. And the typical social media user isn’t just hanging out on Facebook:...
5 min read
Differentiating Your Manufacturing Company in a Competitive Markeplace
In the increasingly competitive world of manufacturing, it can be difficult to know how to make your company stand out from the crowd. Even if you...
6 min read
Make Your LinkedIn Profile Stand Out: 5 Easy Tips for a Better LinkedIn Profile
Originally posted Jan 2023; Updated August 2023 Is your LinkedIn profile as effective as it could be? If your answer is no, or if you’re not sure,...
7 min read
How Often Should I Refresh the Content on My Website? [And Why Is It Important?]
If it's been a while since you made updates to your website...it might be time.