B2B marketers who implement marketing automation increase their sales pipeline contribution by 10%. Source: Forrester Research
68% of B2B companies use landing pages to generate new leads for their sales teams. Source: MarketingSherpa via HubSpot
Leads are seeds! Every business needs to attract plenty of prospects, evaluate whether they are qualified, pursue them effectively and transform them into customers at the highest possible rate.
Whether you’re B2B or B2C, we take the guesswork out of lead generation by developing strategic campaigns that fill your funnel with your ideal clients.
Lead scoring is defining what makes a lead highly qualified for your specific company and ranking prospects according to their anticipated value. We incorporate lead scoring and automatically notify you about leads that are ripe for conversion.
To generate plenty of qualified leads, we create material such as:
- Compelling blog content
- Persuasive landing pages
- Facebook ads that direct traffic to the landing pages
- Free reports and white papers