Do You Know the Key Metrics You Should Be Tracking?
Key metrics can help you determine how successful your marketing efforts have been.
When you aren’t seeing results from your marketing, it can be easy to think you need to spend more money on your marketing efforts. In reality, you might just be using the wrong messaging or channel. Tracking key metrics helps you determine what’s working (and what isn’t) so you can make informed adjustments that lead to more effective marketing.
Hubspot reported that 75% of marketers use their reports to show how campaigns are directly impacting revenue. (HubSpot, 2020)
Are you? 👇
What You'll Learn
The metrics you track will depend on your marketing objectives. If you have different objectives for each marketing platform you use, you will track different key metrics for each platform.
Throughout our comprehensive eBook, you’ll learn about the most important key metrics to track in 7 different areas:
- Email marketing
- Facebook ads
- LinkedIn, and