The Figgy Tips, Trends, Ideas Blog

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blog types for boosting your website traffic

4 min read

The 5 Best Blog Types for Boosting Your Website Traffic

Having a blog on your business’ website can help you build brand awareness, connect with customers, boost your search rankings, and bring in more traffic.

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the role of AI in email marketing

4 min read

The Role of AI in Email Marketing: A Smart Marketer’s Guide

In today’s fast-paced digital landscape, artificial intelligence (AI) has become an indispensable tool for marketers aiming to enhance their email...

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re-engage past customers and prospects

6 min read

7 Effective Ways To Re-Engage Past Customers and Prospects

Instead of always focusing on bringing new leads into your funnel, what if you could re-engage past customers and all those prospects who expressed...

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use video on your website

4 min read

6 Reasons You Need To Use Video on Your Website

Your website is your company’s digital storefront. It shows visitors who you are, what you do/sell, and who’s on your team, and it offers an...

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keeping your message simple

5 min read

Keeping Your Message Simple [and How StoryBrand Helps You Do That]

According to StoryBrand author Donald Miller, “If you confuse, you lose.” In other words, keeping your message simple is crucial if you want to grow...

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getting the most out of your fractional marketing partnership

4 min read

Getting the Most Out of Your Fractional Marketing Partnership

So you’re thinking about hiring a fractional marketing partner…great!

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business & professional development books

4 min read

Figgy Favorites: 15 Must-Read Business & Professional Development Books

Did you know that some of the most successful people in the world are avid readers? Bill Gates, for example, reads 50 books per year—compared to the...

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must-listen podcasts

1 min read

Figgy Favorites: 15 Must-Listen Podcasts We Can’t Stop Talking About

Around The Fig, we really enjoy a good podcast. That’s why we thought it was only fitting, as part of our 15th anniversary celebration, to compile a...

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must-have tech resources

4 min read

Figgy Favorites: 15 Must-Have Tech Resources To Make Your Work Easier

This year, we’re celebrating 15 years of Wild Fig Marketing! My, how time flies when you’re having fun!

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AI vs content writers

5 min read

ChatGPT vs Jamie Beebe: How AI Output Compares to the Work of a Content Writer

The use of Artificial Intelligence (AI) tools for writing has exploded in recent years (as of this writing, there are 646 AI writing assistants...

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6 min read

4 Business Blogging Basics for Beginners

If you’re overwhelmed at the thought of starting a blog for your small business, you’ve come to the right place. We’ll discuss many of the benefits...

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website design

3 min read

A Website Design Success Story: Van Dolder's Kitchen & Bath

When our client, Van Dolder's Kitchen and Bath, came to us, they didn't like the look, feel, and functionality of their existing WordPress website...

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better LinkedIn profile

6 min read

Anatomy of a Strong LinkedIn Profile: 5 Easy Tips for a Better LinkedIn Profile

Originally posted January 2023; Updated January 2025 Is your LinkedIn profile as effective as it could be? If your answer is no, or if you’re not...

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4 min read

5 New Year’s Marketing Resolutions for Your Business

Whether you’re a B2B or B2C company, you want to lead the pack with quality products and services and top-notch customer service. But don’t stop...

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