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THE FIGGY BLOG

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Sales Enablement

4 min read

How To Make Online Scheduling Work For Your Business

Once upon a time, a rustic wedding venue was losing clients left and right — they just didn’t know it yet.

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business process automation

4 min read

Is Business Process Automation Right For You?

(Hint: The answer is “yes.”)

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lead generation

6 min read

The IncrediBulb Campaign [A Multimedia Marketing Success Story]

What does your average lead generation campaign look like? Are you ready to go above and beyond the norm? To think outside the box?

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Buyer Personas

3 min read

Why Are Buyer Personas Important? This Vital Tool Can Revolutionize Your Marketing

Originally published in February 2018; Updated January 2022. There’s nothing new about the idea that we have to know our audience (our potential...

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what is sales enablement

4 min read

What is sales enablement and why should businesses embrace it?

Sales enablement. If you clicked on this article, it’s likely you’ve at least heard of the term. And if you’re a business owner or sales leader and...

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Strategies to help renewable energy companies shorten a long sales cycle

5 min read

Strategies to Help Renewable Energy Companies Shorten a Long Sales Cycle

The goal of the sales cycle is to move a contact from prospect to client as quickly and efficiently as possible. But you don’t just want to close a...

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