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THE FIGGY BLOG

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Marketing Strategy

Differentiate your manufacturing company

5 min read

Differentiating Your Manufacturing Company in a Competitive Markeplace

In the increasingly competitive world of manufacturing, it can be difficult to know how to make your company stand out from the crowd. Even if you...

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better LinkedIn profile

6 min read

Make Your LinkedIn Profile Stand Out: 5 Easy Tips for a Better LinkedIn Profile

Originally posted Jan 2023; Updated August 2023 Is your LinkedIn profile as effective as it could be? If your answer is no, or if you’re not sure,...

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7 min read

How Often Should I Refresh the Content on My Website? [And Why Is It Important?]

If it's been a while since you made updates to your website...it might be time.

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FAQ

8 min read

Client FAQs: What Your Marketing Team Wants You to Know!

Lots of people see marketing as a switch that you can flip “on” and suddenly have a line of new customers out the door. But the truth is, digital...

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5 min read

Paid Google Ads: Are They Worth It?

Google Ads are among the most popular paid search advertising solutions on the most widely used search engine in the world. But are they the best...

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5 min read

How To Create a One-Liner Using the StoryBrand Framework (and How To Use It)

Ever tripped over your tongue when trying to explain what you do at a networking event or cocktail party?

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6 min read

How Much is Too Much When Communicating With Prospects Online? [+ Templates]

When deciding how much to communicate with your prospects online, it’s easy to feel like you’re either communicating too much, or too little. Like...

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4 min read

The Importance of A/B Split Testing [Plus 5 Quick Tips]

Thinking about making changes to your website, but not sure if the changes you’re considering are a good idea? Or maybe you’re not getting the...

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social media marketing benefits for your small business

7 min read

13 Social Media Marketing Benefits for Your Small Business

Are you taking advantage of everything social media has to offer your small business?

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7 min read

Pros and Cons of Using AI To Write Content [+ 5 Ways To Use It Effectively]

Before you outsource all your content to ChatGPT, consider the pros and cons of using AI to generate digital content.

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