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Marketing Strategy (5)

is your email marketing effective

3 min read

Is Your Email Marketing Effective? Track These Key Metrics To Find Out

Part 3 of our Key Metrics Series Email marketing, when done well, can be one of the most effective ways to engage your audience. However, it doesn’t...

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key SEO metrics

5 min read

Want a Website That Gets Results? Track These Key SEO Metrics

Part 2 of our Key Metrics Series Search Engine Optimization, or SEO, is a huge part of a successful website…so much so, that it deserves its own...

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Help Customers Find You Online

4 min read

Strategies to Help Customers Find You Online

Did you know that 67% of a customer’s journey happens online? More and more, consumers are doing online research before making any kind of decision...

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Buyer Personas

3 min read

Why Are Buyer Personas Important? This Vital Tool Can Revolutionize Your Marketing

Originally published in February 2018; Updated January 2022. There’s nothing new about the idea that we have to know our audience (our potential...

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key website metrics

7 min read

10 Key Website Metrics To Track For a Successful Digital Marketing Strategy

Part 1 of our Key Metrics Series When you aren’t seeing results from your marketing, it can be easy to think you need to spend more money on your...

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4 min read

6 strategies to Stand Out From the Competition and Get Your Prospects’ Attention

Standing out in a sea of competitors is tough enough in a normal year. When you add in a pandemic and the fact that you can’t always see people face...

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Finance Company

6 min read

Make Your Finance Company Stand Out By Educating Your Clients and Prospects

Do you struggle to make your finance company stand out from the crowd? If so, you aren’t alone. No matter what part of the industry you’re in —...

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6 min read

How to Market Your Practice While Showing Your Prospects You Care

A Guide for Medical and Dental Marketing Think about the important relationships in your life. Take marriage, for example. When you wake up every...

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Client success story - Angie Wood of Wood CPA

4 min read

Client Success Story: Angie Wood of Wood CPA

We’re celebrating a big anniversary here at Wild Fig: this month marks 10 years in business for us! Ten years of coming alongside companies to help...

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Strategies to help renewable energy companies shorten a long sales cycle

5 min read

Strategies to Help Renewable Energy Companies Shorten a Long Sales Cycle

The goal of the sales cycle is to move a contact from prospect to client as quickly and efficiently as possible. But you don’t just want to close a...

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