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MarTech Support

what is a small business stack

7 min read

What Is a Small Business Stack, and What Should Yours Include?

Every business runs on a collection of software and tools — a.k.a., their “tech stack.”

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HubSpot Smart Properties

6 min read

What HubSpot Smart Properties Can Do for Your Business

If you’ve ever stared at your CRM, head in hands and eyes glossed over after hours of manual data entry, and thought, “There has to be a better way …”

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loop marketing

5 min read

Introducing Loop Marketing: HubSpot’s Solution for Growth in the AI Era

Marketing has entered a new age—one shaped by artificial intelligence, real-time personalization, and continuous connection.

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hubspot inbound conference

7 min read

10 Key Takeaways From the 2025 HubSpot Inbound Conference

Last month, Kevin (my husband and Wild Fig’s Chief Propeller Head) and I attended the HubSpot Inbound conference in San Francisco…and came home with...

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use automation for event promotion and follow-up

5 min read

8 Ways To Use Automation for Event Promotion and Follow-Up

Planning and promoting an event takes time and energy and involves a lot of moving parts—but automation can make the process smoother and more...

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why build your website in hubspot

5 min read

Why Build Your Website in HubSpot? 7 Benefits of Choosing HubSpot Over the Competition

Have you been thinking about building a website for your business?

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4 min read

How Business Process Automation Can Help Recession-Proof Your Business

As Greek philosopher Heraclitus once said, “Change is the only constant in life.” If you’ve lived longer than a day, you know this to be true. And if...

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