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THE FIGGY BLOG

Our blog has useful marketing tips, ideas and advice to super charge your business and watch it grow.

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SEO

5 min read

Why Do I Need SEO? 5 Ways SEO Boosts Your Digital Marketing Strategy

Search Engine Optimization (SEO) is a crucial part of your digital marketing strategy.

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7 min read

How Often Should I Refresh the Content on My Website? [And Why Is It Important?]

If it's been a while since you made updates to your website...it might be time.

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FAQ

8 min read

Client FAQs: What Your Marketing Team Wants You to Know!

Lots of people see marketing as a switch that you can flip “on” and suddenly have a line of new customers out the door. But the truth is, digital...

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7 min read

Pros and Cons of Using AI To Write Content [+ 5 Ways To Use It Effectively]

Before you outsource all your content to ChatGPT, consider the pros and cons of using AI to generate digital content.

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6 min read

How To Optimize Your Content for SEO [the Answer May Not Be What You Think]

You have a great piece of content on your website, but it doesn’t seem to be getting much traffic. In fact, you’re pretty sure the only people who’ve...

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6 min read

5 Reasons Why Online Reviews Are an Essential Part of Business Growth

Originally published September 2020; Updated March 2023 When you research a product or service online, what do you look for? Price, specifications,...

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4 min read

Marketing Strategy Tips We L-O-V-E

Love is in the air, and to show our readers how much we love ‘em, we’re singing our favorite marketing strategy tips to the tune of a Valentine’s Day...

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2023 Marketing Trends

6 min read

10 Marketing Trends You’ll See in 2023

In this rapidly changing world, will you be able to pivot your strategy to swoop up new opportunities?

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key SEO metrics

5 min read

Want a Website That Gets Results? Track These Key SEO Metrics

Part 2 of our Key Metrics Series Search Engine Optimization, or SEO, is a huge part of a successful website…so much so, that it deserves its own...

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Help Customers Find You Online

4 min read

Strategies to Help Customers Find You Online

Did you know that 67% of a customer’s journey happens online? More and more, consumers are doing online research before making any kind of decision...

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