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THE FIGGY BLOG

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illustration of a woman building a website using UX design principles

7 min read

Build a Better Website: 6 UX Design Principles To Inform Your Website Design

Building a new website for your business? Or thinking about redesigning your current site? While you’re choosing which theme, colors, photos, and...

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why build your website in hubspot

5 min read

Why Build Your Website in HubSpot? 7 Benefits of Choosing HubSpot Over the Competition

Have you been thinking about building a website for your business?

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6 min read

How To Build a Homepage That Works With StoryBrand [Client Examples]

Imagine you’re selling an incredible product, but your brick-and-mortar storefront is crumbling to the ground. Do you think a passerby would trust...

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5 min read

Why Do I Need SEO? 5 Ways SEO Boosts Your Digital Marketing Strategy

Search Engine Optimization (SEO) is a crucial part of your digital marketing strategy.

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7 min read

Business Storytelling for Your Website: How To Write an Effective About Us Page

Raise your hand if you thought your website’s About Us page wasn’t an important part of your content strategy. 🙋‍♀️

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7 min read

How Often Should I Refresh the Content on My Website? [And Why Is It Important?]

If it's been a while since you made updates to your website...it might be time.

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4 min read

The Importance of A/B Split Testing [Plus 5 Quick Tips]

Thinking about making changes to your website, but not sure if the changes you’re considering are a good idea? Or maybe you’re not getting the...

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4 min read

Using StoryBrand To Create Copy Your Prospects Can Easily Understand

Why do customers walk away without buying?

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4 min read

Marketing Strategy Tips We L-O-V-E

Love is in the air, and to show our readers how much we love ‘em, we’re singing our favorite marketing strategy tips to the tune of a Valentine’s Day...

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6 min read

How To Design a Great Call To Action (CTA)

Even if you have no idea what a call to action is, chances are good that you’ve seen hundreds, maybe even thousands of them! Every time you see a...

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3 min read

Our 7 Favorite Success Stories of 2022

As the year comes to a close, we want to look back in gratitude for all the awesome things we’ve been able to help our clients accomplish in 2022.

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key SEO metrics

5 min read

Want a Website That Gets Results? Track These Key SEO Metrics

Part 2 of our Key Metrics Series Search Engine Optimization, or SEO, is a huge part of a successful website…so much so, that it deserves its own...

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key website metrics

7 min read

10 Key Website Metrics To Track For a Successful Digital Marketing Strategy

Part 1 of our Key Metrics Series When you aren’t seeing results from your marketing, it can be easy to think you need to spend more money on your...

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