The Figgy Tips, Trends, Ideas Blog

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StoryBrand home page

4 min read

A StoryBrand Home Page Success Story: Coordinated Business Systems

There’s nothing we love more here at WFM than a good client success story. Seriously — it’s better than that first morning cup of coffee. (And we...

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key factors affecting websites

10 min read

Key Factors Affecting Websites Today: A Three-Level Website Diagnostic Test

If your website feels like it should be doing more than it is … you’re probably right. But it’s also probably not your fault.

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blog types for boosting your website traffic

4 min read

The 5 Best Blog Types for Boosting Your Website Traffic

Having a blog on your business’ website can help you build brand awareness, connect with customers, boost your search rankings, and bring in more...

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use video on your website

4 min read

6 Reasons You Need To Use Video on Your Website

Your website is your company’s digital storefront. It shows visitors who you are, what you do/sell, and who’s on your team, and it offers an...

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website design

3 min read

A Website Design Success Story: Van Dolder's Kitchen & Bath

When our client, Van Dolder's Kitchen and Bath, came to us, they didn't like the look, feel, and functionality of their existing WordPress website...

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psychology of color for website design

6 min read

How To Apply the Psychology of Color to Your Website Design

Did you know that as much as 90 percent of a person’s initial reaction to your brand could be based on the colors you use in your marketing...

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illustration of a woman building a website using UX design principles

7 min read

Build a Better Website: 6 UX Design Principles To Inform Your Website Design

Building a new website for your business? Or thinking about redesigning your current site? While you’re choosing which theme, colors, photos, and...

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why build your website in hubspot

5 min read

Why Build Your Website in HubSpot? 7 Benefits of Choosing HubSpot Over the Competition

Have you been thinking about building a website for your business?

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6 min read

How To Build a Homepage That Works With StoryBrand [Client Examples]

Imagine you’re selling an incredible product, but your brick-and-mortar storefront is crumbling to the ground. Do you think a passerby would trust...

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5 min read

Why Do I Need SEO? 5 Ways SEO Boosts Your Digital Marketing Strategy

Search Engine Optimization (SEO) is a crucial part of your digital marketing strategy.

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7 min read

Business Storytelling for Your Website: How To Write an Effective About Us Page

Raise your hand if you thought your website’s About Us page wasn’t an important part of your content strategy. 🙋‍♀️

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7 min read

How Often Should I Refresh the Content on My Website? [And Why Is It Important?]

If it's been a while since you made updates to your website...it might be time.

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4 min read

The Importance of A/B Split Testing [Plus 5 Quick Tips]

Thinking about making changes to your website, but not sure if the changes you’re considering are a good idea? Or maybe you’re not getting the...

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