3 min read
When you run a business, you wear a lot of hats. In addition to doing the work your business is known for, you also need to follow up with leads, nurture relationships with clients, and consistently...
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5 min read
Feeling the holiday season pressure?
4 min read
What’s the deal with HubSpot Credits? (*cue Seinfeld*)
5 min read
Marketing has entered a new age—one shaped by artificial intelligence, real-time personalization, and continuous connection.
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7 min read
Last month, Kevin (my husband and Wild Fig’s Chief Propeller Head) and I attended the HubSpot Inbound conference in San Francisco…and came home with...
5 min read
“Fractional marketing,” “fractional CMO,” “fractional marketing team”... if you’ve been paying attention to the marketing world even a little bit...
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3 min read
Welcome to a new series where we’ll share some of the work we’ve been doing for our clients recently. If you’ve ever wondered what on earth we do all...
8 min read
With increased adoption of smart technology, AI, and automation, brands have the opportunity to accomplish more faster—potentially outperforming even...
5 min read
According to a 2024 survey of sales reps, respondents spent an average of 56% of their time on non-customer-facing tasks. The same study also found...
5 min read
Planning and promoting an event takes time and energy and involves a lot of moving parts—but automation can make the process smoother and more...
6 min read
Instead of always focusing on bringing new leads into your funnel, what if you could re-engage past customers and all those prospects who expressed...
4 min read
So you’re thinking about hiring a fractional marketing partner…great!
4 min read
Did you know that some of the most successful people in the world are avid readers? Bill Gates, for example, reads 50 books per year—compared to the...
1 min read
Around The Fig, we really enjoy a good podcast. That’s why we thought it was only fitting, as part of our 15th anniversary celebration, to compile a...
4 min read
This year, we’re celebrating 15 years of Wild Fig Marketing! My, how time flies when you’re having fun!