The Figgy Blog

Our blog has useful marketing tips, ideas and advice to super charge your business and watch it grow.

How To Fill Your Sales Funnel: 5 Ways To Bring in More Leads

Originally posted May 2018; Updated May 2023

Keep the leads coming and your business growing!


How Much is Too Much When Communicating With Prospects Online? [+ Templates]

When deciding how much to communicate with your prospects online, it’s easy to feel like you’re...

The Importance of A/B Split Testing [Plus 5 Quick Tips]

Thinking about making changes to your website, but not sure if the changes you’re considering are a...

13 Social Media Marketing Benefits for Your Small Business

Are you taking advantage of everything social media has to offer your small business?

Pros and Cons of Using AI To Write Content [+ 5 Ways To Use It Effectively]

Before you outsource all your content to ChatGPT, consider the pros and cons of using AI to...

Is Business Process Automation Right For You?

(Hint: The answer is “yes.”)

How To Write Great Email Copy [10 Quick Tips]

Let's be honest – when it comes to email marketing, it's easy to feel like a tiny fish in a big,...

How To Optimize Your Content for SEO [the Answer May Not Be What You Think]

You have a great piece of content on your website, but it doesn’t seem to be getting much traffic....

Social Media Platforms 101: Choosing the Right Ones for Your Business’s your social media marketing going?

You’ve Got a Lead, Now What? [9 Tips For Nurturing Leads To Conversion]

Imagine you’re playing basketball. You’ve spent a good portion of the game strategizing how to get...