7 min read
Pros and Cons of Using AI To Write Content [+ 5 Ways To Use It Effectively]
Before you outsource all your content to ChatGPT, consider the pros and cons of using AI to generate digital content.
Content Marketing (2)
6 min read
How To Optimize Your Content for SEO [the Answer May Not Be What You Think]
You have a great piece of content on your website, but it doesn’t seem to be getting much traffic. In fact, you’re pretty sure the only people who’ve...
8 min read
What Are Brand Archetypes, and How Can They Bring Your Brand to Life?
The way a customer views your brand holds a lot of power. When they see you as someone who can help them live a better life and become a better...
6 min read
How To Design a Great Call To Action (CTA)
Even if you have no idea what a call to action is, chances are good that you’ve seen hundreds, maybe even thousands of them! Every time you see a...
6 min read
Best Storytelling Frameworks for More Engaging Brand Storytelling [Examples]
From the ancient oral histories of indigenous peoples, to the modern-day blockbuster films of Hollywood, humans have always been enraptured by the...
5 min read
Wild Fig’s Top 10 Most Popular Blogs of 2022
Happy New Year, Figgy friends! With the start of a new year, we’d like to take a look back at the Wild Fig blogs that had the most views over the...
3 min read
Our 7 Favorite Success Stories of 2022
As the year comes to a close, we want to look back in gratitude for all the awesome things we’ve been able to help our clients accomplish in 2022.
7 min read
25 Easy Ways To Grow Your Email List
Is your email list looking a little sparse? If your list is beginning to look a lot like Charlie Brown’s Christmas tree, it’s time to put some effort...
7 min read
How To Stand Out by Infusing Company Culture Into Your Marketing
Is your marketing bland?
6 min read
9 Types of Blogs and How To Use Them To Promote Your Business
When Bill Gates wrote the essay titled “Content Is King” in 1996, he couldn’t have known that it would turn out to be a slogan wielded by content...
4 min read
Crafting Killer Content: 6 Types of Content for Better Engagement
When it comes to content marketing, the competition is as fierce as ever. With more than 4.5 million blog posts generated each day, creating standout...
7 min read
2022 Email Marketing Trends That Will Truly Impact Your ROI
In 2019, more than 306 billion emails were sent and received every day. 😲 Yep, you read that right…EVERY DAY. And it’s expected that by 2025, that...
4 min read
The Top 5 Emails Your Business Should Be Sending
Is email marketing part of your digital marketing strategy? If not, it should be. Email marketing is a tried-and-true way to connect with your...
6 min read
Measure Your Instagram Success With These 9 Instagram Key Metrics
Part 6 of our Key Metrics Series With its focus on visual content and younger target demographic, Instagram is Facebook’s hipper, more creative...
4 min read
Improve Your Facebook Ads With These 9 Key Metrics
Part 5 of our Key Metrics Series Facebook Ads have the potential to be powerful lead generation opportunities. They can boost the reach of your...