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Transform Your Blog Into a Traffic-Generating Machine
How to Transform Your Blog Into a Traffic-Generating Machine 900 600 Kari Switala

How to Transform Your Blog Into a Traffic-Generating Machine

Apple chips, hummus, Ninja warrior, the naughty list…these are not topics you’d normally connect with a content marketing company. And yet, these are some of the keywords we ranked highly for in Google searches back before we really understood keywords and search engine optimization (SEO).  Relevant keywords and good SEO can work wonders for your…

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Client Success Stories: Angie Wood of Wood CPA 900 600 Kari Switala

Client Success Stories: Angie Wood of Wood CPA

We’re celebrating a big anniversary here at Wild Fig: this month marks 10 years in business for us! Ten years of coming alongside companies to help them grow through content marketing…it’s hard to believe it’s been that long, and boy, what a ride it’s been! It sure is amazing to get to do something we…

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B2B Marketing Strategy
6 TIPS FOR CREATING AN EFFECTIVE B2B MARKETING STRATEGY 900 600 Kari Switala

6 TIPS FOR CREATING AN EFFECTIVE B2B MARKETING STRATEGY

I’ve never met a business owner who didn’t want to grow their business. I have, however, met hundreds of B2B business owners on the verge of burnout from working tirelessly day after day, week after week, year after year, without seeing the results they want.  The problem? More often than not, they’re lacking a solid B2B…

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3 BLOGGING TIPS THAT WILL HELP INCREASE YOUR EXPOSURE 900 600 Kari Switala

3 BLOGGING TIPS THAT WILL HELP INCREASE YOUR EXPOSURE

Guest Blogger & Expert: Janet E Johnson, This post was originally published on September 30, 2013 and updated on February 22, 2021. I recently asked my clients and prospects what questions they had when it came to blogging. There were 3 main questions that most people had. I asked my friend, Janet E. Johnson a…

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B2B LinkedIn Marketing Strategies
3 EFFECTIVE LINKEDIN MARKETING STRATEGIES FOR B2B BUSINESS 900 600 Kari Switala

3 EFFECTIVE LINKEDIN MARKETING STRATEGIES FOR B2B BUSINESS

Lake of the Woods I just had the opportunity to go ice fishing for the first time up at Lake of the Woods in Baudette, MN. Which, if you’re wondering, is located near the border of Minnesota and Canada. In fact, we could see Canada just across the Rainy River from our cabin.  To say…

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WHY CONTENT MARKETING IS CRITICAL FOR RENEWABLE ENERGY COMPANIES 900 600 Kari Switala

WHY CONTENT MARKETING IS CRITICAL FOR RENEWABLE ENERGY COMPANIES

In 2015, the United Nations General Assembly created a list of 17 worldwide sustainability goals as a “blueprint to achieve a better and more sustainable future for all.” U.N. Sustainable Development Goal #7 exists to “ensure access to affordable, reliable, sustainable and modern energy for all.” This goal intersects the rising costs of crude oil…

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shorten a long sales cycle
STRATEGIES TO HELP RENEWABLE ENERGY COMPANIES SHORTEN A LONG SALES CYCLE 900 600 Kari Switala

STRATEGIES TO HELP RENEWABLE ENERGY COMPANIES SHORTEN A LONG SALES CYCLE

The goal of the sales cycle is to move a contact from prospect to client as quickly and efficiently as possible. But you don’t just want to close a sale—you want to build relationships with those prospects with the hope of making them long-term clients, right? What if we told you that you can improve…

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WHAT WE’RE THANKFUL FOR THIS YEAR! 900 600 WildFigAdmin

WHAT WE’RE THANKFUL FOR THIS YEAR!

We were inspired by our friends at Showcraft to share what we’re thankful for this year…and what a year it has been for all of us. We hope you enjoy this article and that it encourages you to pause and take a moment to count your blessings and think about all you have to be…

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BE CREATIVE AND GET YOUR PROSPECT’S ATTENTION 900 600 WildFigAdmin

BE CREATIVE AND GET YOUR PROSPECT’S ATTENTION

During this chaotic time, people are more stressed and distracted so you have to work harder to get your prospect’s attention. This means drawing from your creative well to come up with outside-the-box ideas you can incorporate into your company’s communication. Let’s take a look at how you can do this via three main communication…

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Coronacoaster
RECONFIGURING YOUR SALES STRATEGY AS WE RIDE THE CORONACOASTER 900 600 Jen Hiltunen

RECONFIGURING YOUR SALES STRATEGY AS WE RIDE THE CORONACOASTER

The coronavirus has certainly taken us all on a ride this year, hasn’t it? But as with any major life disruption, there are opportunities hidden in the chaos. It’s just a matter of finding them. The pandemic offers the opportunity to take stock of your business—what you’re doing well, what needs some work, and what…

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